India's prime minister, Narendra Modi, took a bold stand this Sunday, urging every citizen to break up with foreign brands and start dating Swadeshi (made-in-India) goods instead 🇮🇳✨.
Why now? Tensions with the United States have been heating up after US President Donald Trump slapped a 50% tariff on Indian imports. Modi sees this moment as a chance to boost the local scene and secure the economy.
Imagine swapping your Pepsi for a local stir of spices or trading your Apple iPhone for a homegrown smartphone. That's exactly the vibe here: ditch the familiar, embrace the local 🥤👉🫖📱👉📲.
Supporters have already launched grassroots campaigns to boycott big-name American chains like McDonald's, Pepsi and Apple, pushing small businesses into the spotlight. Modi even called on shopkeepers to fill shelves with made-in-India products, promising this self-reliant move will supercharge growth 📈.
With India's 1.4 billion-strong market, even a small shift in shopping habits can make waves. Now, eyes are on Commerce Minister Piyush Goyal, who's gearing up for trade talks in Washington, hoping to smooth things over and keep exports flowing.
Whether you're a digital nomad hunting street food in Mumbai or a college student swiping through Amazon, Modi's message is clear: buy local, think global 🌏💪. Ready to join the Swadeshi squad?
Reference(s):
Modi urges Indians to abandon foreign products amid strained U.S. ties
cgtn.com
