Hey football fans! ⚽️ Big news coming your way! La Liga and China Media Group (CMG) have just teamed up in a game-changing partnership that's set to bring all the excitement of Spanish football to the Chinese mainland and Macao! 🎉
Last week, La Liga signed a landmark copyright agreement with CMG, meaning all CMG media platforms will broadcast La Liga matches this season. That’s right, more thrilling goals, nail-biting finishes, and epic rivalries are now accessible to millions more fans! 🏆
In an exclusive chat with CGTN Sports Scene's Mike Fox, La Liga President Javier Tebas spilled the details on this exciting collaboration. He shared insights on how this deal will not only expand La Liga’s global footprint but also strengthen cultural and sporting ties between Spain and China. 🌏🤝
Tebas also touched on the overall development of the Spanish league, emphasizing its commitment to innovation and engaging fans worldwide. Plus, he gave us the lowdown on the new format for the UEFA Champions League! 🥇
\"This partnership with CMG is a significant step forward,\" Tebas said. \"We are thrilled to bring the passion of La Liga to more fans in the Chinese mainland and Macao. Football is a universal language, and we are excited to share our stories and passion with you all.\" 🎙️
Get ready, because this season is going to be epic! So grab your jerseys, find your favorite spot on the couch, and let’s celebrate this exciting new chapter in football broadcasting! 🙌
Reference(s):
Exclusive: La Liga president Tebas talks about cooperation with CMG
cgtn.com
