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USTA CEO Lewis Sherr Praises CMG’s Coverage and Eyes Long-term Partnership

USTA CEO Applauds CMG's U.S. Open Broadcasts 🎾

In an exciting development for tennis fans worldwide, Lewis Sherr, CEO of the United States Tennis Association (USTA), has given a big thumbs up 👍 to China Media Group's (CMG) broadcasting of the U.S. Open, which wrapped up on September 8.

This year was one for the books 📚 as 11 players from the Chinese mainland participated in the U.S. Open, setting a new record! 🏆 Among the standout athletes were Shang Juncheng, who made it to the men's singles third round; Wang Yafan, who advanced to the women's singles round of 16; and Zheng Qinwen, who powered through to the quarterfinals. Talk about smashing it! 💥

Sherr couldn't hide his excitement about the growing popularity of tennis around the globe, especially in China 🌏. \"It's fantastic to see so many talented players from the Chinese mainland making their mark on the international stage,\" he said.

Back in November 2023, CMG and the USTA inked a memorandum of cooperation ✍️, focusing on broadcasting rights of the U.S. Open, co-hosting tennis tournaments, and boosting youth tennis development in China. This partnership is all about bringing the thrill of tennis to more audiences and nurturing the next generation of tennis stars ⭐.

\"CMG has been an amazing partner,\" Sherr praised. \"Together, we're bringing the excitement of the U.S. Open from New York straight to fans in China 🗽➡️🇨🇳. As players from the Chinese mainland continue to up their game, it's crucial that their supporters can watch them shine on the big stage.\"

Looking ahead, Sherr expressed a keen interest in building a long-term partnership with CMG 🤝. He's also sending good vibes to CMG as they gear up to co-host the upcoming China Open. \"We're excited for what's next and can't wait to see where this collaboration takes us!\" he added.

With such a dynamic partnership and a new wave of talented players, the future of tennis looks brighter than ever 🎉. Keep your eyes on the court, folks—big things are happening! 👀🎾

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