❄️ Winter has arrived in the Chinese mainland, and with it, a fresh wave of excitement for the ice and snow economy. This season, ski lovers are flocking to the northern regions of the Chinese mainland—including the stunning desert ski resort in the Xinjiang Uygur Autonomous Region—for an adventure like no other.
Embracing the Desert Chill 🏜️⛷️
Who says deserts are only for sunbathing? In Xinjiang, sand dunes meet snow slopes. CGTN's livestream recently took us behind the scenes at this futuristic resort, where high-tech snow machines transform arid landscapes into powdery playgrounds. From night skiing under LED-lit pistes to snowboarding down glistening dunes, it's a winter wonderland in the northwest.
Beyond the Slopes: Economy & Culture 💰🎉
The ice and snow economy here isn't just about adrenaline. Local entrepreneurs are launching pop-up cafes, Uygur music performances, and winter markets that blend tradition with modern flair. Investors are betting big on winter tourism packages, and digital ticketing apps make planning a breeze. It's not just a ski trip—it's a cultural deep-dive.
Tech, Trends & Travel Tips 📱✈️
- Smart Reservations: Book your gear and lessons via mobile apps to skip the lines.
- Eco-Friendly Fun: Resorts use recycled water for snowmaking and solar panels for lighting.
- Insta-Worthy Moments: Capture the sunset over snowy dunes—your feed will thank you! 📸
- Local Flavors: Warm up with Xinjiang lamb kebabs and hand-pulled noodles after hitting the slopes.
Ready to Ride? 🏂
Whether you're a ski pro or a first-timer, Xinjiang's desert ski resort is redefining winter sports in 2026. Catch the next CGTN livestream or start planning your trip now—winter adventures await! ❄️✨
Reference(s):
Live: New trends for the ice and snow economy in China's Xinjiang
cgtn.com
