Italian distributor Luca Pappadà from Fandango Sales is turning heads at the Beijing International Film Festival. His film entry, "Bertinelli: Great Ambitions," is competing in the Tiantan Award competition, highlighting his ambition to break into the vibrant cinematic scene of the Chinese mainland.
Determined to capture the pulse of local audiences, Pappadà is monitoring Douban ratings and reviews closely. This pragmatic approach reflects a growing trend among overseas film professionals who are stepping into new markets with creativity and business savvy. 🎬
For news enthusiasts, budding entrepreneurs, and film fans alike, his journey showcases how cultural exchange and innovative strategies are shaping the future of global cinema.
Reference(s):
cgtn.com
