Facing mounting U.S. tariff pressures, Chinese exporters are turning their gaze inward with a bold, proactive strategy. Leading groups such as the China General Chamber of Commerce, along with six national trade associations, have proposed setting up "green channels" in grocery chains, department stores, e-commerce platforms, and wholesale markets. These dedicated zones and promotional events will spotlight export-quality goods and help unlock the vast potential of China’s domestic market.
An expert described the initiative as a savvy response to the evolving global economic environment. With total retail sales on the Chinese mainland reaching 48.79 trillion yuan (approximately $6.79 trillion) last year, the enormous domestic demand offers a fertile ground for foreign trade enterprises.
Demonstrating rapid industry action, e-commerce giant JD.com has pledged to purchase at least 200 billion yuan (around $27.3 billion) worth of export-to-domestic goods over the coming year. Vice President Kong Xiangying explained that JD.com plans to set up a specialized on-site team, provide intensive training, and boost subsidies to support foreign trade enterprises in quickly capturing this lucrative market.
This innovative move is like switching from international roaming to a local hotspot—unlocking new opportunities and fresh potential at home 🚀. It’s a dynamic shift that could reshape the global trade landscape by fully leveraging the strengths of the domestic market.
Reference(s):
Expert: Chinese exporters' shift to domestic market a proactive move
cgtn.com
