China just set the bar higher for movie magic! 🎥✨ On Wednesday, during the vibrant celebrations of the Spring Festival (aka Chinese New Year 🧧), China's daily box office soared to a jaw-dropping new record, raking in a whopping ¥1.805 billion yuan (that's about $249 million USD!). 💰🔥
A staggering 35.15 million movie lovers flocked to cinemas across the country, breaking previous records from the 2021 Chinese New Year, according to the China Film Administration (CFA). Talk about starting the year with a bang! 🎆
The Spring Festival holiday is known for its blockbuster releases and runs from January 28 to February 4 this year—bonus, it's one day longer than usual! 🎉
Leading the charge are six homegrown films that premiered on Wednesday, offering something for everyone: epic tales of Chinese mythology, thrilling wuxia adventures (think martial arts and heroism 🥋), laugh-out-loud comedies 😂, fantastical fantasies 🧚♂️, captivating animations 🐉, and heartwarming dramas 🎭.
Market analysts at Huajin Securities pointed out that these movies are not just diverse in genre but are also sequels to hugely popular franchises with dedicated fan bases. So it's no surprise they're smashing records left and right! 🎯
Since December, the CFA has been rolling out approximately ¥600 million yuan in movie-going subsidies to encourage everyone to hit the theaters—a move that's clearly paying off! 🎟️🍿
Looking ahead, Kaiyuan Securities predicts that the total box office during the 2025 Spring Festival could reach a stellar ¥8.54 billion yuan, marking a 6.7% year-on-year increase. 🚀
So, if you're in China right now, grab some popcorn and join the cinematic celebration! 📽️🎉
Reference(s):
China sees new daily box office revenue record during Spring Festival
cgtn.com
