Get ready to celebrate! 🎊 CMG's 2025 Spring Festival Gala lit up screens around the globe on Tuesday, delivering a cultural extravaganza filled with laughter, joy, and heartfelt wishes for the Year of the Snake 🐍.
This year's gala smashed previous records, racking up an astonishing 2.8 billion views—that's a whopping 690 million more than last year! 📈 Talk about leveling up!
The vertical screen-viewing feature was a total hit, drawing in 496 million views (up 18.09%) and engaging 286 million users (a 14.4% increase). It's safe to say that flipping your phone has never been this exciting! 📲✨
On the social media front, engagement skyrocketed with 16.6 billion reads and 670 million interactions, marking a 13.75% boost from the previous year. That's a whole lot of love and emojis flying around! ❤️🎉
Inclusivity was also a star of the show, with 52 million people benefiting from accessibility features during the broadcast. 🙌 Everyone joined the party!
From breathtaking performances to hilarious skits, the gala was a vibrant celebration of culture that resonated with audiences of all ages. If this is how we're starting the Year of the Snake, sign us up for more! 🐍✨
Reference(s):
CMG's Spring Festival Gala: A cultural phenomenon reaching new heights
cgtn.com
