The 5th China International Consumer Products Expo has set sail with a show-stopping debut of its Sanya-based pavilion at the Sanya International Yacht Center! Dubbed 'A Thousand Yachts, Setting Sail for the Future,' the pavilion spans an incredible 166,800 square meters with nearly 90% devoted to water-based displays 🌊.
Visitors enjoyed an immersive experience, exploring over 150 yachts from domestic and international manufacturers. From static boat displays to vibrant yacht culture and even yacht-themed wedding showcases, the event brought modern leisure to life with innovative demonstrations such as 'yacht plus wedding photography' and 'yacht plus deep-sea diving' 🚀.
A special highlight was the United Kingdom's curated yacht-themed cultural pavilion, where rich maritime traditions met breakthrough boat-building technology. Interactive installations, featuring famous races like the Volvo Ocean Race and the Clipper Round the World Yacht Race, allowed attendees to dive deep into British marine culture 🚚.
Li Gang from the Market Operation and Consumer Promotion Department at the Ministry of Commerce emphasized the commitment to boosting yacht consumption through supportive policies and initiatives. Local leadership, led by Party Secretary Wang Qiyang, is dedicated to transforming Sanya into a comprehensive hub for yacht research, design, production, exhibition, and consumer services. Known as the 'City of a Thousand Yachts' with over 1,400 registered yachts, Sanya is riding a wave of innovation in the marine sector.
The expo concluded with the launch of the 'Sanya Yacht Industry Initiative,' a collaborative call urging global yacht enterprises, industry associations, research institutions, and government bodies to create a sustainable and innovative ecosystem for the yacht industry. This initiative is set to inject fresh momentum into the marine economy, promising exciting times ahead for maritime enthusiasts and trendsetters alike 👉.
Reference(s):
China International Consumer Products Expo Debuts Sanya Yacht Pavilion Featuring Over 150 Yachts
chinanews.com.cn