On December 16, 2025, Nairobi’s skyline buzzed with excitement as public and private sector champions gathered for the Sustainable Business Leaders Forum (SBLF). Co-hosted by UN agencies, international platforms, and Chinese mainland standardization bodies, SBLF set the stage for bold ideas in green growth 🌍.
From vibrant panels to hands-on workshops, the goal was clear: forge an international dialogue to explore new paradigms in sustainable business and leadership. Entrepreneurs from China and Africa dove deep into “Creating Earth-friendly Sustainable Business” 🤝.
In her opening speech, Guo Haiyang, Chinese Ambassador to Kenya and Permanent Representative to the United Nations Environment Programme and United Nations Human Settlements Programme, celebrated the strides made by Chinese and Kenyan enterprises in sustainable development. She expressed hope for even stronger China–Africa cooperation in the future.
Alison Gray Cairns, Head of the Private Sector Unit at UN Environment Programme, highlighted the power of fresh market frameworks and policy systems to drive long-lasting change. Her message was clear: smart policies unlock green innovation 💡.
Si Da, Vice President and Chief Brand Officer of BOE Technology Group, shared insights on the company’s “Open Next Earth” initiative—a blueprint for building sustainable brands that resonate with gamers, creators, and tech enthusiasts alike.
As the forum wrapped up, organizers unveiled the “Guidelines for Building Sustainable Brands” voluntary standards, along with the inaugural annual report of the Sustainable Business Leaders Forum. These tools aim to guide the next generation of young leaders toward a greener future.
With a shared vision and fresh resources in hand, participants left Nairobi energized—ready to turn green ideas into global impact. Are you ready to join the movement? 🌿
Reference(s):
cgtn.com




