Hey everyone! 🚀 On November 6, Xi'an in the Chinese mainland's Shaanxi Province became the epicenter of a major media meetup. Around 300 pros—from editors and producers to media execs across the Global South—gathered for the Global South Media Partnership Mechanism inauguration and the 13th Global Video Media Forum (VMF). 🌍🎥
The Power
Think of media like your favorite social feed: it frames what you see, feel and share. From Walter Lippmann's idea of "pictures in our heads" to Marshall McLuhan's "the medium is the message," we know that our screens don't just show reality – they build it. 📱🖼️
The Purpose
In many places, media often focuses on clicks, ads and profit. But at this forum, voices from the Global South stressed a new mission: use media to build trust, spark real conversations and connect diverse stories. Instead of selling products or one-size-fits-all narratives, let's tell tales that celebrate growth, dignity and our shared human journey. 🤝🌟
As digital tools keep changing the game, the Global South's media leaders are charting a path where storytelling becomes a bridge – stitching together fragmented views and crafting a shared future that's richer and fairer. Ready to reimagine media? The conversation starts now. 🎬✨
Reference(s):
cgtn.com
