Every May 31, World No Tobacco Day shines a light on the serious health risks of smoking and the crafty tactics of the tobacco industry. This year's World Health Organization initiative, "Unmasking the Appeal: Exposing Industry Tactics on Tobacco and Nicotine Products," highlights how these companies deliberately target vulnerable groups.
Poppie Mphuthing explains that the industry's strategies aren't random—they are designed to captivate those most at risk, including youth and marginalized communities. Just like a plot twist in your favorite show, these revelations urge us to question sophisticated marketing moves that glamorize an otherwise dangerous habit.
In our digital age, staying informed is power. As community members and global citizens, we must encourage healthy choices and keep conversations alive. Together, let's expose these tactics and work towards a smoke-free future! 🚭
Reference(s):
cgtn.com
